Charmin is trying to wipe out the competition with its latest toilet paper that apparently goes on and on and on.
The toilet paper company is introducing a new “Forever Roll.”
This 2-pound roll is said to last up to one month (depending on the user) and consists of 1,700 two-ply ultra soft sheets.
Laid out flat, it measures 555 feet — that’s 9 of the Paris, Texas Eiffel Towers (including cowboy hat) stacked on top of each other.
Since it won’t fit on a regular dispenser, customers will need a special free-standing holder, which Charmin is also selling as part of a starter pack.
Each Forever Roll costs around $10.
