Name of Product: Pura 4 Smart Home Fragrance Diffusers with detachable covers
Hazard: The magnets on the inside cover can detach, posing an ingestion hazard to children. When high-powered magnets are swallowed, the ingested magnets can attract each other, or other metal objects, and become lodged in the digestive system. This can result in perforations, twisting and/or blockage of the intestines, infection, blood poisoning and death.
Remedy: Repair
Recall Date: July 24, 2025
Units: About 851,400 (In addition, 1,100 were sold in Canada)
Description: This recall involves the Pura 4 Smart Home Fragrance Diffusers’ detachable cover. The diffuser’s detachable cover contains five magnets (not three): three small magnets and two larger magnets. The diffusers measure about 4 inches wide and 4 inches long. The serial number is located on the rear label above the metal prongs. The affected diffusers have the following serial number ranges: JX230000001 to JX230801425 and JX240000001 to JX240049959.
Remedy: Consumers should immediately dispose of the existing detachable cover while waiting for the replacement cover, keep the diffusers out of the reach of children and pets, and contact Pura Scents to receive a free replacement front cover. Pura Scents is contacting all known purchasers directly.
Incidents/Injuries: The firm has received three reports of the magnets detaching from the cover. No injuries have been reported.
Sold At: Pura.com, Amazon.com, Target.com and Scheels.com and at Target, Scheels and other stores nationwide from August 2023 through May 2025 for about $50.
Importer(s): Pura Scents Inc., of Pleasant Grove, Utah
Manufactured In: China
Recall number: 25-408
Fast Track Recall
Consumer Contact: Pura Scents toll-free at 855-394-5292 from 9 a.m. to 5 p.m. MT Monday through Friday, email at replacement@pura.com, or online at http://www.pura.com/pages/productrecall or www.pura.com and click on “Recall” at the bottom of the page for more information.
