Popular kids toy, Squishmallows is coming to McDonald’s Happy Meals with 24 iconic plush toys for kids to collect.
Jazwares, the world’s fastest-growing toy company, announced the collaboration with McDonald’s last week and each participating market will run 10-12 designs.
Additionally, 14 of the Squishmallows will come with an exclusive playlist from Universal Music Group that is tailored to the plush’s personality. Kids can access the playlists by scanning the QR code on the Squishmallows packaging or on the Happy Meal box.
The range includes exclusive and seasonally themed characters and the promotion will kick off in various markets this spring.