You’ve never seen a collab quite like this. In an unconventional move to bring fashion and flavor together, Pop-Tarts® and Crocs are teaming up to create Pop-Tarts Croc-Tarts, an ingenious pairing of flavor and footwear that takes advantage of a distinctive feature of both brands: holes.
Limited-edition Pop-Tarts Croc-Tarts come with one pair of custom Crocs Classic Clogs featuring Pop-Tarts-inspired Jibbitz™ charms and a box of Unfrosted Strawberry Pop-Tarts featuring, for the first time ever, Crocs-shaped candy Jibbitz™ charms to eat and decorate atop your pastry. Wear your Pop-Tarts and eat them too.
This Crazy Good experience comes packed up in the Pop-Tarts Croc-Tarts Kit, which comes with everything fans need to enjoy all the Croc-Tarts fun:
- Unfrosted Pop-Tarts with Candy Jibbitz™ Charms to Eat: A box of Unfrosted Strawberry Pop-Tarts and Crocs-shaped strawberry and blueberry-flavored gummy Jibbitz™ charms with edible glue to decorate (and eat!) your unfrosted Pop-Tarts.
- Crocs with Jibbitz™ Charms to Wear: A pair of iconic Crocs Classic Clogs matching the color of a toasty Unfrosted Pop-Tarts pastry, with Pop-Tarts-themed Jibbitz™ Charms and red strawberry filling-inspired socks for that classic Crocs style with Crazy Good Pop-Tarts flare. The Pop-Tarts Croc-Tarts Jibbitz™ charms designs include Frosted Strawberry and Frosted Wildberry Pop-Tarts, the silver Pop-Tarts foil wrapper, the iconic “Crazy Good” slogan and classic Pop-Tarts logo.
Fans can enter for a chance to purchase the limited-edition Pop-Tarts Croc-Tarts Kit on croc-tarts.com beginning August 9, 2023, at 12 p.m. ET., with three additional drops on August 11, August 16 and August 18. Sixty kits will be available each day during the promotion window, while supplies last. Fans will either receive an email notifying them they were selected to purchase or an email notifying them to try their luck again during the next drop. If you are selected to win the chance to purchase, the kits will be available on a first come-first-served basis, so be sure to act fast before your size sells out!
Don’t forget to follow Pop-Tarts on TikTok and Instagram and follow Crocs on TikTok and Instagram to keep up with the latest on all the Pop-Tarts and Crocs collab fun, learn about new Pop-Tarts Agents of Crazy Good and show us how you rock your Croc-Tarts!