Lifetime Brands recalls BUILT LUUM Light Up Tumblers due to risk of choking and battery ingestion hazards

Description: This recall involves the LUUM collection of BUILT-branded light up tumblers. The recalled plastic 16 oz. or 18 oz. drinking cups with a lid and a straw were sold in various winter holiday and Fourth of July themes. The tumblers have a bottom compartment containing a LED light that has a preinstalled button cell battery. “lumm,” the tumbler’s theme name and the following corresponding item numbers and UPC codes are printed on a label located on the tumblers’ underside or hangtag:

Remedy: Consumers should stop using the recalled tumblers immediately, place them in an area that children cannot access and properly dispose of the battery. Contact Lifetime Brands for a full refund. Consumers will be asked to throw the piece with the LED light away and upload a photo of the product in the trash when completing a Product Recall Refund Form at https://www.builtny.com/pages/recall.

Note: Button cell batteries are hazardous. Batteries should be disposed of or recycled by following local hazardous waste procedures.

Incidents/Injuries: Lifetime Brands has received one report of a child gaining access to the tumbler’s button cell battery and putting it in the mouth. No injuries have been reported.

Sold At: Kroger, Hy-Vee, Meijer, Nordstrom Rack and Winn-Dixie stores nationwide and online at Builtny.com from October 2024 through December 2025 for between $10 and $15.

Importer(s): Lifetime Brands, Inc., owner of the BUILT brand, of Garden City, New York

Manufactured In: China

Recall number: 26-331