Coors Light fans know that when the mountains turn blue, the beer’s ready to drink. Now, not only the mountains turn blue but your nails can too.
This winter, the beer brand is bringing the color-changing technology on its packaging to the hands of its drinkers with Chill Polish, a nail polish specially engineered to turn from slate gray to Coors Light blue at specific temperatures.
“Coors Light is best served ‘As Cold As The Rockies’ and consumers love when the mountains turn from gray to blue when the beer is cold enough to drink. But what if you’re holding a pint glass? Chill Polish lets you know,” says Ashley Kozanda, associate marketing manager for Coors Light.
Fashionable and functional, Chill Polish has currently sold out on Coors Light’s online shop for $7 a bottle but check back on Nov. 22, 2022 for a restock.
If you can’t get your hands on the nail polish, you can enter to win through Dec. 15. The brand is also giving fans a chance to win Chill Polish, along with a Coors Light pint glass and fingerless mittens.
